Elena Saharova

Spearheaded conceptual design (R&D, design-driven approach) for a team of 10-40 product and communication designers, establishing vision and strategic direction.

Orchestrated the successful hiring of key design talent and developed a comprehensive competency matrix, enhancing team capabilities and organizational structure.

Implemented strategic forecasting and utilized semiotic field analysis to guide product representation, ensuring design alignment with market trends and brand identity.

Integrated new, streamlined processes within the design team, significantly improving efficiency and collaboration across product and communication functions.

Led a team of 3 in-house designers and managed external outsourcing, overseeing comprehensive brand building and communication strategies.

Successfully managed the redesign of core products and established a scalable design system, improving consistency and efficiency across platforms.

Planned and optimized the operations of the design department, setting clear goals that aligned with overall business objectives and increased productivity.

Implemented new competitive and unique functionalities, driven by in-depth desk research and user interviews, enhancing user experience and market differentiation.

Created a cohesive new visual language for the company's website and promotional materials, significantly enhancing brand consistency and appeal.

Developed and integrated new product functionality, including an object-oriented graph, dramatically improving product capabilities and user interaction.

Developed compelling design concepts for diverse agency clients, driving successful brand and marketing initiatives.

Managed outsourced design teams and brand agencies, ensuring efficient project delivery and adherence to timelines.

Streamlined task setting and work time planning processes, optimizing project workflows outside the core design process.

Provided architectural supervision and rigorous review of projects, elevating the overall quality and execution level of design deliverables.

Directed the comprehensive development of the company's website, coordinating tasks for CG-artists, 3D, web, graphic designers, and photographers.

Orchestrated visual representation and positioning for CES, contributing to the successful presentation of the company at the event.

Successfully promoted new games on the Russian market, contributing to increased market penetration and brand visibility.

Led the development of multiple promotional sites with a dedicated design team, enhancing online presence and user engagement.

Contributed to the creation of concepts for event marketing and promotional products, effectively supporting PR campaigns.

Conducted comprehensive user experience analysis in collaboration with the product team, informing design improvements and feature prioritization.

Directed the development of a new site management system, improving overall platform functionality and user control.

Spearheaded the introduction of new widgets into the control system, enhancing user customization and operational efficiency.

Designed and analyzed a new client's personal account interface, optimizing user experience and accessibility.

Implemented new templates across the platform, expanding design options and user flexibility for content creation.

Developed and successfully defended new creative concepts, aligning design vision with corporate strategy and brand guidelines.

Collaborated effectively with a cross-functional team of designers and senior management, ensuring cohesive creative execution.

Partnered with external agencies on communication strategy, enhancing brand messaging and market reach.

Approved new promotional products and contributed to the creation of new web and mobile services, expanding the company's digital offerings.

Directed interactive art projects, enhancing digital engagement and user experiences through creative solutions.

Created comprehensive wireframes and prototype applications for Smart-TV and adaptive tablet interfaces, improving usability.

Developed detailed UI concepts and defined precise task statements for the UI group, ensuring complete project rendering and design fidelity.

Delivered art direction guidance and mentorship within a leading communication academy, fostering creative talent development.

Provided volunteer design services to support Nochlezhka's social programs.

Actively participated in Greenpeace campaigns and initiatives, contributing to environmental protection efforts.